Led by Len Berry & Ann Mirabito
Americans’ lifestyle choices are the leading underlying cause of chronic illness that limits the quality of life, contributes to premature death, and propels healthcare spending. This session highlights the opportunity for creating a social movement within organizations to encourage and help individuals to make better choices for their long-term health and wellness. We focus on employee wellness programs, which have often been viewed as a nice perk offered by generous employers, not a strategic imperative. Our research, recently published in Harvard Business Review, shows that well-designed, well-run wellness programs can generate a 6 to 1 ROI. We review the six pillars of effective wellness programs and we build the business case for employer investment measured in lower healthcare costs, greater productivity, and strengthened organizational culture.
Led by Cindy Wigglesworth
You've heard of the skills of Emotional Intelligence (EQ), and now we can describe the skills of Spiritual Intelligence (SQ). Cindy Wigglesworth has created and validated an assessment which measures 21 skills of SQ. These skills are related to leadership capacity as she will explain, and have been cross-correlated with - higher stages of adult development. Since these are skills they can be trained.
With a large database she is now able to describe the differences between men and women in the attainment of SQ skills. Cindy will explain the skills of SQ, the differences between men and women in the attainment of EQ and SQ, and the implications for men and for women in leadership roles. Finally she will discuss the connection between Conscious Capitalism and SQ and how higher SQ skills are related to the stakeholder model of capitalism.
Led by Sandra March & Peter Larson
Until a few years ago, we understood revenue as the primary measure of successful marketing. It lay at the core of a set of concrete, traditional metrics. It formed the start of the conversation, and from there worked backward into firm size, markets, promotional activities, project type, profitability, etc. At year-end we routinely look at our hit rate (project losses vs wins) in marketing as one of the traditional forms of metrics. This hit rate is no longer the primary indicator of our marketing success.
No one can deny the importance of revenue in creating a successful business. Now we have grown to understand it must be complemented by purpose; what is our firm’s higher purpose, how does this higher purpose translate into projects, and how can our marketing efforts be redirected to align revenue-generation with higher purpose. Ashley McGraw Architects’ higher purpose is about looking at our relationship with natural resources, the impact of our built world and the future we are creating today. We strive for a future that is not only sustainable, but is also optimistic, creative, beautiful and prosperous. Our desire is to create architecture that embodies all of this.
We understand that clients may not understand what we are trying to “sell,” so we consider their comfort level, while at the same time drawing them ahead to what their project can be, and how it works in tandem with and benefits the environment. Marketing is sometimes about convincing people to purchase something they don’t even know they need yet (think Apple products). We are now exploring this idea further as we market our design services.
We will begin the session with a primer on how an architectural firm markets its services. This also includes how we market internally to our staff and how purpose-driven marketing is the ideal way to achieve our goals, both financially and philosophically. We will discuss the potential of uncertainty, that we have no tried and true playbook to achieve our higher purpose. We believe that uncertainty to be exhilarating, fostering creativity.
Led by Runa Bouius & Kristin Engvig
Over the last two thousand years the world has been ruled through the narrow lens of the masculine paradigm while the ancient wisdom of women has mostly been ignored. As the earth is changing so is our world. Values, culture and society are changing. So are men and so is business. Simultaneously women are waking up to claim that which has always been inherently theirs; the wisdom of interdependence, relationships, and responsibility for the whole. They are stepping into their role as powerful leaders as men are learning from this feminine dimension how to become more powerful leaders.
We will examine the striking impact women have on society and business today by looking at current facts and trends. We will share how to mobilize women and focus on the feminine principles that are presently being integrated into the new business models. Interactive and embodied experiential learning.
Led by Ernie Cadotte & Satish Thatte
We are working toward developing a management simulation designed to demonstrate the benefits of operating as a conscious business, and contrasting it with the consequences of making decisions based on the traditional profit-maximizing business paradigm. In this workshop, we will demonstrate an early prototype of a management simulation game that demonstrates the short and long term consequences of decision making using a conscious versus traditional approach to business. Participants will have the opportunity to experience the simulation and to provide input into its future evolution.
Led by Eva Selhub
In this inspiring workshop, Dr. Eva Selhub explains the neurobiology of love that brings the body and mind into a state of flow and resilience, the hallmarks of health. She illuminates how The Love Response® is the profound yet highly practical antidote to the negative impact of the stress response.
In the stress response, Dr. Selhub says, executives do not have access to clarity of mind, objective and clear decision-making, and needed skill sets. With The Love Response, individuals and organizations can learn to stay healthy and resilient, turn obstacles into opportunities, and build better relationships and clearer insight.
Led by Valerie Gremillion & Srinivasan Pillay
Workforce diversity encompasses a variety of demographics including but not limited to sex, race, personality and thinking styles. In this workshop the presenters will introduce the subject of how managers, leaders and coaches can capitalize on insights from the brain’s relationship with diversity so as to enhance relationship awareness, workplace satisfaction and productivity.
This workshop will be divided into three sections. First, Dr. Gremillion will present the latest data on some of the differences between the brains of men and women. She will briefly explain some important neurochemical and brain network differences between the genders, and discuss the implications of this. Then, Dr. Pillay will present a summary of four focused brain-based perspectives of inclusive leadership including understanding the roots of prejudice in the brain, the impact of exclusion on the brains of people who are excluded and excluding, and how the brains of optimistic and pessimistic people differ. He will briefly explain how this impacts communication in the business environment, and how these insights can be instrumental to improving management and leadership styles. In the third section, the workshop will be open to questions and discussion around the topic of practically applying these principles to the business environment.
Led by Monika Mitchell & Peter Ressler
The global financial crisis began in some of the most hallowed halls on Wall Street. Once venerable firms like Lehman Brothers and Bear Stearns collapsed under the weight of their own lack of integrity. Systemic problems revealed that respected leaders and producers had committed fraud and serious breaches of ethics. Yet the rebirth of profits has left a moral apathy in the wake of the crisis. In what ways can the financial system be remade with conscious leadership?
Real life examples of ethical dilemmas are examined. Participants devise strategies to balance profits with conscious leadership.
Led by Doug Levy
Conscious Capitalism envisions a world in which people experience business and capitalism as value-creating rather than value-extracting. In this workshop, Doug shares a perspective on the related evolution of the practice of marketing. He’ll describe the move from marketing’s Consumer Era to Relationship Era, unveil proprietary research that illustrates what’s behind the success of the handful of companies that have produced extraordinary results, and offer the “Five Keys to Breakthrough Success in the Relationship Era.” Doug will also share case studies, including purpose-driven work his firm created for a Procter & Gamble brand that has led to industry-leading revenue and profit growth.
Led by Vineeta Salvi & Judi Neal
Conscious Living is an integral and inseparable part of Conscious Capitalism. Only when you live a Conscious Life, are you able to fully understand, internalize and implement the fundamentals of Conscious Capitalism. Participants will be invited to join in some easy, do-in-your-office-attire yoga movements coordinated with breath, a few appreciation exercises and several meaningful, mindful moments in this experiential, hands-on workshop, which is designed to provide you with some quick insights into the true drivers of happiness. Simple yet effective practices shared during this workshop, consistently and consciously done, will enable you to enjoy success and affluence, yet allow you to always remain grounded in peace and contentment.